Hayari is a French luxury brand introduced by French designer Nabil Hayari. The fragrance line was introduced in 2011 by the designer to complement his famous evening gown range, popularized by several Hollywood celebrities such as Beyonce, Kylie Minogue, Nicole Kidman, and so on. All perfumes are created in collaboration with international perfumers.
New Oud by Hayari Parfums is a unisex floral perfume that was introduced in 2016. Designed by Cecile Zarokian, the perfume has a soft and sensual scent, which is loved by all. The top notes are petitgrain, orange blossom, bitter orange; heart notes are oud, saffron, and tuberose; and base notes are patchouli, papyrus, vetiver, and juniper. The blend of tuberose and oud is created for the first time, so the name New Oud.
