Emporio Armani is the pioneering line launched by Giorgio Armani in 1981. The timepieces evoke a dynamic and uninhibited spirit, that’s casual yet elegant. The new line Emporio Armani is revolutionary and comprehensive, a star shining brilliantly in the fashion firmament. Targeting the young men and women who love the Armani style and seek a product with a high fashion content. The name “Emporio” refers to a new concept of democratic fashion.